fbpx
Our Story Brand Team Careers SmartFlyerAU Press
Our Story

Our Story

It all comes back to storytelling.

SmartFlyer is a full-service luxury travel agency built for curious travelers. We specialize in creating exceptional experiences around the world through curated recommendations and continuous boots-on-the-ground research activated by decades of trusted relationships. 

Our global team understands that the finer details make a world of a difference when it comes to your travel arrangements…

Our global team understands that the finer details make a world of a difference when it comes to your travel arrangements, so we make it seamless to book the experiences you can’t miss–all vetted by a community of trusted experts whose tried and true recommendations span from Manhattan to Melbourne, and everywhere in between. Our consultative approach to travel planning ensures that we get to know you and your preferences before we provide our recommendations, in turn creating an itinerary built just for you whether it’s a honeymoon, multi-generational family trip, bucket list safari, or quick romantic escape. Just like no two clients are identical, no two trips are the same.

Roadmap to Becoming a Trusted Luxury Travel Agency

SmartFlyer was founded in 1990 by Michael Holtz to offer clients a better, smarter way to book air travel. With the growth of the Brand Team to include Chief Operating Officer and Managing Partner Erina Pindar and subsequently, several hundred SmartFlyer travel advisors based across the U.S., Europe, Asia, and Australia, today SmartFlyer is recognized as an Inc. Best in Business 2020 company. Whether from word of mouth referral, social media, or simple Google search, clients come to us looking for a luxury travel agent, but that first trip is often simply the gateway to a long-term relationship (don’t worry, we won’t make you DTR right away!). We pour our time and energy into planning travel, not only because it’s our job, but because it’s our passion.

Ready to get packing? Begin planning with your SmartFlyer travel advisor.