SmartFlyer’s top producers achieve record-breaking performance as SmartFlyer surpasses $1 billion in total revenue.
NEW YORK, NY (January 9, 2026) – SmartFlyer announces its SmartFlyer ONE 2025 and Cirrus 2025 honorees, recognizing the network’s highest-producing agencies. The announcement comes as SmartFlyer surpasses $1 billion in revenue following five years of sustained growth. The cohort generated a combined $287.4 million in sales, with three quarters of SmartFlyer ONE recipients surpassing the $10 million threshold.
“The SmartFlyer platform is built to enable the success of high-performing entrepreneurs,” said Erina Pindar, Managing Partner and COO of SmartFlyer. “We partner with agencies that value independence, collaboration, and big picture thinking. Together, we form a network defined not by uniformity but by our shared standard of excellence.”
For over a decade, the SmartFlyer ONE designation has honored the platform’s top-performing agencies based on annual sales volume. This year’s group of top producers represents the pinnacle of performance in an industry where trust, relationships, and expertise drive meaningful business outcomes. “SmartFlyer ONE and Cirrus set the standard for what’s possible in the luxury travel space. We’re incredibly proud to have been a part of the growth and evolution of so many long-tenured agencies,” said Michael Holtz, Founder and CEO of SmartFlyer.
SmartFlyer ONE 2025
- MARCHAY (New York, New York)
- Michael Schertz, Imperial SmartFlyer (Miami, Florida)
- Robert Merlin, SmartFlyer (St. Louis, Missouri)
- Judy Stein, The Stein Collective (New York, New York)
- Addie Bell, Jetset & Travel (Park City, Utah)
- Jacqui Weidman, SmartFlyer (New York, New York)
- Elisa Brown, MAPPS (Southport, Connecticut)
- Kyle Seltzer, KAX Lifestyle (Miami Beach, Florida)
- Michelle London, Away We Globe (Austin, Texas)
- Kara Slater, SmartFlyer (Los Angeles, California)
- Betsy Polatsch, SmartFlyer (Westchester, New York)
- Deborah Director, SmartFlyer (Boca Raton, Florida)
- Rachel Braylovsky, SmartFlyer (New York, New York)
- Teddy Betesh, IBC Private (New York, New York)*
- Ash Chin, Sojourns Of (Sydney, Australia)
- Betsey Brown, Betsey Brown Travel (St. Louis, Missouri)
- Julie Palo Hayes, Ramble + Vine (Boston, Massachusetts)
- Albert Valera, Everything Travel Guy (Miami Beach, Florida)*
*New to List
SmartFlyer ICON: Recognizing Sustained Excellence
SmartFlyer’s ICON was established in 2023 to recognize the sustained excellence of agencies that have earned SmartFlyer ONE status five or more times. Once earned, ICON status is permanent and independent of annual revenue, recognizing agencies that have shaped the standard for luxury travel advisory over the course of their careers. These industry leaders represent the depth of experience and enduring success that define the SmartFlyer community. In its inaugural year, it welcomed six founding members: Robert Merlin, Kara Slater, Kyle Seltzer, Katie Jacobson, Deborah Director, and Kimberly Gavin. In 2024, Addie Bell, Julie Palo Hayes, and Betsey Brown earned ICON status.
Newest SmartFlyer ICON Members
- MARCHAY (New York, New York)
- Michael Schertz, Imperial SmartFlyer (Miami, Florida)
- Elisa Brown, MAPPS (Southport, Connecticut)
SmartFlyer Cirrus 2025
Now in its third year, SmartFlyer Cirrus distinguishes agencies as some of the highest-performing in the SmartFlyer network. This cohort has also made meaningful contributions to the SmartFlyer Advisory Board and taken on mentorship roles within the TakeOff program, helping shape the future of the SmartFlyer advisor community. To further advance this exemplary group’s shared commitment to continued education, SmartFlyer will host its inaugural Cirrus recognition trip in October 2026.
- Amanda Poses, Poses Travel & Co. (Austin, Texas)*
- Dan Lack, Jetsparency (Reno, Nevada)
- Beth Washington, Getaway Guild (Washington, D.C.)
- Rebecca Alesia, Wanderology (Lattingtown, New York)
- Lauren Saiger Machowsky, SmartFlyer (Chappaqua, New York)
- Katie Jacobson, Katie Jacobson Travel Design (Newport Beach, California)
- Erin Trager-Kusman, ETK Travels (Louisville, Kentucky)
- Amy Zebala, AZ Travel (Chicago, Illinois)
- Rachel Scatton Pantoja, Sorted Travel (New York, New York)*
- Lucy Williams, Lucy Williams Travel (Charlotte, North Carolina)*
- Jennifer Terra Halberg, Jen Terra Travels (Weston, Connecticut)
*New to List
ABOUT SMARTFLYER
Founded in 1990, SmartFlyer is a luxury travel advisory platform supporting over 250 of the industry’s most accomplished independent agencies. Combining cutting-edge technology, exclusive partnerships, and a collaborative community, SmartFlyer empowers entrepreneurs to build and scale high-performing travel businesses. In 2025, the network surpassed $1 billion in total revenue, solidifying its position as a leader in luxury travel. Learn more at smartflyer.com.
